I Must Be Missing Something
So, the title of this post isn't all that surprising. I'm certain there are a lot of things that I'm missing, but I'm speaking of marketing tactics in particular. I was at Capricon last weekend, a local science fiction/fantasy and writing/gaming convention. I love it. It was a great Con. There was a wonderfully positive vibe this year. I also got to sit next to Timothy Zahn on a Star Wars panel for an hour and a half and completely geek out. So, that was good. There was a panel on marketing your book. Unfortunately, I was moderating a panel on Mary Shelley's Frankenstein at 200 years old at the same time. So, I send my husband to the marketing panel armed with a pen and paper. He can back with a ton of scribbled notes. One of those notes, one of those things that everyone mentioned was BookBub. Now, I've heard of BookBub. I get emails from them all the time. I don't know why it never dawned on me to look at them from an author's perspective instead of ...